Our mission
Contact
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Frédéric Dabi
Director, Opinion & Corporate Strategies Department
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Jérôme Fourquet
Deputy Director , Opinion & Corporate Strategies Department
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OPINION & CORPORATE STRATEGY DIVISION PRODUCTS
All IFOP offers-
WEB INTELLIGENCE TRACKER
Picking up signals, buzz tracking and online brand reputation monitoring.
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OWNER PANELS
For long-term collaboration with your targets: co-creation, optimisation, evaluation of satisfaction...
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EVENT POLLS
Ifop brand and know-how placing polls at the service of your communication.
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WEB EXPLORER
To optimise content and ergonomics of a site (media).
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EVENT POLLS
Ifop brand and know-how placing polls at the service of your communication.
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BUSINESSES
Very small businesses (VSB), small & medium businesses (SMB), large businesses, deciders….Ifop's potent business experience at your service, notably in the small business sector through ...
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WEB EXPLORER
For optimising content and ergonomics of a site (media).
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CORPO BRAND
New issues in institutional and corporate image.
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YOUNG PEOPLE & EMPLOYMENT
Authoritative survey of young people's vision of the work environment, image of different sectors, professions and "employer brands".
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CITY EXPERT
Citizens' satisfaction and expectations regarding policies of local and regional authorities (towns, urban communes and ECPI, departmental and regional councils…).
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INTERNAL STUDIES
Ifop methodology and standards: when "internal" becomes your primary client in the form of image surveys, internal communication studies, measures for accompanying change or ...More info -
EVENT POLLS
Ifop brand and know-how placing polling at the service of your communication.
More info -
YOUTH INTEGRATION
Monitoring integration and commitment of young new joiners.
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INTERNAL STUDIES
Ifop methodology and standards: when "internal" becomes your primary client in the form of image surveys, internal communication studies, measures for accompanying change or strategic ...
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INTERNAL CLIMATE STUDIES
Identification of triggers for optimisation of collective corporate performance.
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MIX TEST
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SUSTAINABLE DEVELOPMENT AND CORPORATE IMAGE MONITOR
Ifop's reference study on the environment and corporate image.
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WEB INTELLIGENCE TRACKER
Picking up signals, buzz tracking and online brand reputation monitoring.
More info -
WEB EXPLORER
To optimise content and ergonomics of a site.
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POLITICAL BAROMETERS
Popularity ratings of political leaders and personalities, voting intentions… a traditional Ifop expertise, the only market research institute with two political barometers: the JDD popularity ...
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M@RKETRENDS Brands & Services
Marketing trends regarding innovative strategies of services developped by brands, over their core business.
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POLITICAL BAROMETERS
Popularity ratings of political leaders and personalities, voting intentions… a traditional Ifop expertise, the only market research institute with two political barometers: the JDD popularity ...
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OWNER PANELS
For long-term collaboration with your targets: co-creation, optimisation, evaluation of satisfaction...
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CITIZEN CONFERENCES
Objective and pedagogic presentation of a complex subject to groups of citizens taken from the general public, enabling them to develop enlightened opinions and ...More info -
DIVERSITY MONITOR
Measurement of progression of diversity and representation of minorities within a company.
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CITY EXPERT
Citizens' satisfaction and expectations regarding policies of local and regional authorities (towns, urban communes and ECPI, departmental and regional councils…)
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- opinion and electoral
- public bodies (ministries, regional or local authorities…)
- corporate strategy: corporate and social climate.
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OMNIBUS
60 years experience ensuring studies adapted to your needs and budget.More info -
PANEL
Advisers specialising in Panels tools and methodology at the service of your strategy.
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ONLINE STUDIES
Ifop extends the means of connecting to your audience.
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TRENDS AND STRATEGIC PLANNING
A fresh angle on studies: the senses on the alert!
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QUALI
A "new generation" Quali for decision-making.
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