If you seek inspiration and/or wish to challenge your marketing strategy by understanding how a specific theme (brand value/marketing issue/targeting mode, etc.) is expressed across one or more associated categories, IfopTrends can be tailored for you.
We can mobilize a team of local trend hunters with expertise in that theme, in the zones or countries that match your needs.
New for 2018! Our trend books are now accessible online for easier consultation according to your requirements:
+ Accessible: available on mobile/tablet/computer for easier sharing within your organization
+ Personalized: based on your corporate identity with a search engine adapted to your criteria for greater ownership
+ Modular: selection of initiatives module online that allows the creation of a personalised PowerPoint presentation
Available in French or English.