(Re)thinking the office in the age of teleworking
Case study: Industry
Need
For the 11th wave of its barometer, Actineo wanted to take a sociological look at French workers in the office, across generations and in small as well as large companies, aimed at manufacturers and designers.
Approach
With a survey of a representative sample of 1,500 employees, the approach is based on the gathering of data on changes in the workplace and ways of working, complemented by our expertise with regard to work attitudes and experiences.
Impact
The report highlights the impact of teleworking, generational aspirations and the dreams of Gen Z, offering levers for rethinking offices that foster belonging, commitment and performance.
Deciphering what work reveals about our society
Understanding the French at work
A survey was carried out among 1,500 office workers, representative of the diversity of the French population. It sheds light on day-to-day attitudes to the workplace, the uses to which it is put, and the expectations expressed by different generations.
Analysis of collective dynamics
Insights were gathered on new work organization and layout practices in France and abroad. It highlights the architectural and managerial innovations associated with teleworking, and offers an overview of emerging solutions and their effects on workgroups.
Comparative analysis of perspectives on work
The results of the Actineo barometer have been put into perspective with data from the Sociovision France Observatory on the relationship to work. This cross-examination highlights the major societal changes and links individual attitudes with underlying trends.
Bringing to life the meaning behind the numbers
Ifop’s expertise provides a rich perspective, nourished by the insights of Jérôme Fourquet and other labor specialists. The result is a report that is both accessible to the general public and directly operational for manufacturers and designers.
Decoding the relationship to the office in the age of teleworking, to help manufacturers and designers reinvent collective spaces as levers of meaning, commitment and performance.
Maryline Nguyen
Sociovision
Rethinking meaningful physical workplaces
This project has shed light on how teleworking is transforming attitudes to the office and the aspirations of working people. By providing generational and sociological insights, it provides guidance to manufacturers and designers to help them reinvent physical spaces that convey meaning and performance.
Share your brief
If you don’t have one, we can build it together
A good brief includes your problem, your target audience, the themes you want to explore and other key elements.
