Grasp expectations at every touchpoint

Our vision
By deciphering each touchpoint and fine-tuning the experience, create a streamlined, high-impact experience.
To transform attention into engagement, and engagement into preference.
Let’s talk about your audiences
Got a project in mind?
Feel free to share it with us.

Your challenges
Not all touchpoints are created equal: some crystallize expectations or breakdowns in trust.
Talking the right language at every stage optimizes the performance of marketing and sales processes.
Reducing friction on key channels boosts satisfaction, conversion and loyalty.
Find out more about IfopOnTheGo
Got a project in mind?
Feel free to share it with us.
Find out more about CX Experts
Got a project in mind?
Feel free to share it with us.
Share your brief
If you don’t have one, we can build it together
A good brief includes your problem, your target audience, the themes you want to explore and other key elements.
- 75 %
-
of customers buy more after quality in-store interaction, indicating that the quality of customer contact points and their feedback has a strategic impact on sales decisions.
McKinsey proposal (2025)