Map your stakeholders & competitors
Our vision
Keeping an eye on your competitors is no longer enough. Today, it’s crucial to understand your entire ecosystem and how it can reshape the rules of the market.
Let’s talk about your markets
Got a project in mind?
Feel free to share it with us.
Your challenges
It’s no longer just a question of keeping up with direct competitors, but also with the cultural, media and social figures who influence representations.
Mapping stakeholders enables to anticipate power relationships and opportunities for collaboration or differentiation.
A clear vision of the competitive landscape enables to quickly adjust your posture, offer or communication.
Share your brief
If you don’t have one, we can build it together
A good brief includes your problem, your target audience, the themes you want to explore and other key elements.
- 59 %
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of decision-makers say that their competitive intelligence does not take sufficient account of new or peripheral players on the market
(Ifop for Indexel, 2023)