Journalists
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[The portrait] Frédéric Dabi, DGM – Head of Ifop Opinion
How did you first hear about the IFOP Group?
In the 1980s through the Top 50 of the French favourite personalities.
Do you have a story about your first day?
It was 31 March 1995, a national strike day.
Do you have a …
[The portrait] Roland Peyraube, Administrative and Financial Director
How did you first hear about the IFOP Group?
Following the publication of a Rolling survey and during an intervention by Stéphane Truchi on the challenges of luxury.
Do you have a story about your first day?
Arriving in April 2021,…
[The portrait] Stephanie Sandler, President of IFOP Inc. North America
How did you first hear about the Ifop Group?
At Chanel.
Do you have a story about your first day?
I joined IFOP in October 2020. It was a bit difficult to start in the middle of a pandemic away from everyone but several people called me…
[The portrait] Ilana Dupeyron, Head of IFOP IQ – Inspiring Qual
How did you first hear about the Ifop Group?
In France, everyone knows Ifop. For me, it was via luxury, an area I know well and where Ifop is a reference.
Do you have a story about your first day?
My Labrador James was re…
[The portrait] Isabelle Grange, Marketing and Development Director
How did you first hear about the IFOP Group?
During my studies it was about understanding the role of education in communication strategies.
Do you have a story about your first day?
18 June 2008, a "historic" date that is still re…
Happy New Year 2022 : Let’s bounce back !
Ifop Group wishes you all the best and is ready to stand by your side in 2022 to bring to life your research projects!
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Paris Luxury Summit #8 : A protective luxury is emerging
In 2014, CB News and Publicis Media created the Paris Luxury Summit. This morning, 14 December, the 8th edition of this benchmark meeting was held. This year's theme was innovative, because the morning focused on Luxury Therapy: “Luxury Therapy : lux…
“The future of French luxury depends on our ability to convey our passion and our know-how”
Bénédicte Epinay, Comité Colbert CEO, shares her reactions to the findings of the study entitled “French Luxury, a Dependable Asset for Tomorrow’s World” and discusses some of the challenges addressed by the Comité Colbert.
The Comité Co…
Luxury Trend Report 2021: A newfound positivity
For the 12th consecutive year, Ifop has joined the Grand Prix Stratégies du Luxe, organised by Stratégies, the marketing, communication and weekly media. On this occasion, Ifop Luxe carried out an exclusive study: the "Luxury Trend Report", which hig…
French Luxury, a dependable asset for tomorrow’s world
1 - LUXURY, STILL AS COVETED IN 2021
For its clients, luxury is now more than ever a dependable asset. Although the pandemic forced a non-negligible proportion of them to modify their consumption habits (postponement of purchases, online reta…
[EXCLUSIVE REPORT FROM USA] ACTIONABLE INSIGHTS ABOUT 2021 LUXURY SHOPPING BEHAVIORS
The 2021 Affluent Consumer Insight Study was conducted to understand how shopping and media consumption have evolved since Covid. Our newly opened Ifop North America shares with you some key insights :
Which e-commerce platforms are winning by p…
[CORPORATE NEWS] Ifop further reinforces its international presence by opening Ifop Inc. in New York
IFOP has taken a decisive step towards bolstering its international presence in the Luxury, Beauty and Wellness sectors. Opening this 3rd hub enables IFOP to reach out to a market that is of strategic importance for all stakeholders in these industri…
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