Le Mag by Ifop Group

Edition 2025

14.10.25

Brainvalue | Beauty and well-being

What if aging wasn’t an end, but a beginning?

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Trends

24.10.25

  • Ifop Marketing
  • Sociovision
  • FR
  • Beauty and well-being

Gen X embraces aging yet chases youth

Alexandra Roulston
Vice President North America
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15.10.25

  • Ifop Group
  • Beauty and well-being

[Beauty Bites] Dupes: Cheaper — or Smarter?

Maryline Nguyen
Expertise Director
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04.07.25

  • Ifop Marketing
  • FR
  • Beauty and well-being

Beauty Perspectives Report 2025 : When beauty insiders speak out

Photo Laure Friscourt
Laure Friscourt
Deputy general manager
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04.03.25

  • Ifop Marketing
  • USA

Culture Over Clicks: How Luxury is Winning with Depth not Hype

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12.09.25

  • Ifop Marketing
  • USA

Surface-level diversity, silenced complexity

Ghita Arbaoui
Assoc. Director Hybrid Team
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Society

  • 23.10.25
  • Ifop Opinion
  • FR

Managers’ and executives’ training aspirations

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  • 23.10.25
  • Ifop Opinion
  • FR

The French and civic-mindedness

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  • 23.10.25
  • Ifop Opinion
  • FR

Popularity indexes – June 2025

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Perspectives from our local teams around the world

Global watches

The question is not whether luxury will recover – it will. But the real problem lies in the lack of creative disruption
The luxury market is at a turning point. Despite global challenges and a modest outlook, the United States remains a key growth driver, with a forecast increase of 4-6% between 2025 and 2026 thanks to favorable economic conditions. However, the future impact of tariffs, exchange rates and potential changes in aspirational consumer behavior remain uncertain.

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Voices

01
  • Sociovision
  • Beauty and well-being

“My goal is to translate the complex voice of the consumer into concrete opportunities for the company – Norin CHAI, Lancôme Global Head of CMI”

Maryline Nguyen
Expertise Director
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Maryline Nguyen
Expertise Director

Deep dives

  • 24.06.25
  • Ifop Marketing
  • USA

1st Edition – Masterclass Korea – 한류 Hallyu – THE KOREAN SOFT POWER

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  • Ifop Marketing
  • USA

[Subscription] Luxury & Beauty in India Masterclass #2 – The Rhythms of Time: Infinite Time, Ancestral Time, Immediate Time

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  • 18.04.24
  • Ifop Marketing
  • USA

MASTERCLASS : WHAT’S HAPPENING IN THE US ?

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Here’s a look back at our In-Food event, a morning dedicated to major changes in the food industry!

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Here’s a look back at our In-Food event, a morning dedicated to major changes in the food industry!

A time for exchange and inspiration around new consumer behaviors, sustainability issues and innovations that are reshaping the future of food. Experts, brands and industry players gathered to decipher trends and share their visions.

On stage

  1. 15 Oct
    • Deep Opinion
    • Occurrence
    • 08h45-10h15

    Breakfast – Assessing your AI footprint

    Finished
  2. 29 Oct
    • Ifop Marketing
    • Beauty and well-being
    • Luxury

    TMRE 2025: The Market Research Event 2025

    Register
  3. 04 Nov
    • Deep Opinion
    • Occurrence
    • 08h45

    Breakfast – AI & Communication and Marketing. How to integrate it into your daily life?

    Register
  4. 06 Nov
    • Occurrence
    • 08h45-10h15

    Breakfast – Responsible communication

    Register
  5. 18 Nov
    • Deep Opinion
    • Occurrence
    • 08h45-10h15

    Breakfast – e-reputation monitoring & social listening

    Register
  6. 18 Nov
    • Ifop Group
    • Ifop Marketing
    • Sociovision
    • Luxury
    • 09h00-12h30

    LUXperience(s): The phygital conference dedicated to new luxury experiences

    Register
  7. 04 Dec
    • Ifop Group
    • Brainvalue
    • Ifop Marketing
    • Luxury

    Grand Prix Stratégies du Luxe 2025

    Register
See all events